Opportunity Missed

There is an art to composing headlines. The trick is to sum up a story in a headline that grabs the viewer and makes them want to see more. The intersection of a catchy headline and a fact situation to support the headline don’t come along often. REASON Blog had a shot at headline immortality and they blew it.

The owners/editors of Backpage.com recently had the charges dismissed in Federal Court. Here is how Reason handled the headline and story. Oh, what might have been…

Recall These Headlines

What Might Have Been

  • FEDERAL BACKPAGE PROSECUTION, GOES FLACID
  • EVAN VIAGRA COULDN’T SAVE FED CASE
  • COURTUS INTERUPTESS!
Fun with words